- Why you should add your business to Google
- How to create a Google My Business listing
- Optimizing your Google My Business listing
- How to use Google My Business Insights
- Google My Business and SEO
- Google My Business and Local Search
- Google My Business and Google Maps
- Google My Business and Reviews
- Google My Business and Social Media
- Google My Business and Your Website
Step-by-step instructions on how to add your business to Google and make it show up in search results.
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Why you should add your business to Google
As a business owner, you want to make it as easy as possible for potential customers to find your business. One way to do this is to add your business to Google.
Adding your business to Google is free and only takes a few minutes. Plus, once you’ve added your business, you can take advantage of other free Google tools like Analytics and AdWords Express to track your website traffic and create online ads.
Here’s a step-by-step guide on how to add your business to Google:
1) Go to google.com/business.
2) Click “Start now.”
3) Enter your business name, then click “Next.” If your business name is already taken, you’ll be asked to choose another name.
4) Enter your address. Then, use the map to pinpoint your exact location. If you have multiple locations, you can add them later.
5) Choose the primary category that best describes your business. If you’re not sure, don’t worry--you can always change this later.
6) Enter a phone number or website URL where customers can reach you. If you don’t have either one of these, click “Skip.”
7) Finally, verify your listing by phone or postcard. Once you’ve verified your listing, congrats! Your business is now on Google Maps and searchable by potential customers.
How to create a Google My Business listing
Adding your business to Google My Business is a free and easy way to help your business show up in online search results (including Google Maps).
To get started, create a Google account for your business if you don’t already have one, and then sign into Google My Business. Once you’re signed in, you’ll be prompted to either Add your business or Claim your business.
If you choose to add your business, start by entering your business name and address. Then, follow the on-screen instructions to complete the process. Once you’ve added your business, you can provide additional information about your business, including photos, hours of operation, and more.
If you choose to claim your business instead, you may be asked to verify your listing through postal mail or phone. Once you’ve verified your listing, you can manage it just like any other listing on Google My Business.
Optimizing your Google My Business listing
Google My Business is a free and easy-to-use tool for businesses, brands, artists, and organizations to manage their online presence across Google, including Search and Maps. By verifying and editing your business information, you can both help customers find you and tell them the story of your business.
How to use Google My Business Insights
One of the best features of Google My Business is the ability to track how customers find and interact with your business listing. This data is shown in the insights section of your GMB account.
To view your insights, login to your GMB account and click on the “Insights” tab at the top of the page. From here, you can see data on views, actions, and customers for your listing.
Let’s take a closer look at each of these metrics:
Views: This metric shows you how many times your listing has been viewed on Google. This includes both organic views (from search results) and direct views (from customers who have saved or bookmarked your listing).
Actions: This metric shows you how often customers are taking action on your listing. Actions can include clicking to call your business, getting directions to your location, or visiting your website.
Customers: This metric shows you how many unique visitors have interacted with your listing. This can be a good way to measure the overall reach of your listing.
Google My Business Insights is a powerful tool that can help you understand how customers are finding and interacting with your business online. By tracking these metrics, you can make informed decisions about how to improve your listing and drive more customer engagement.
Google My Business and SEO
If you’re a business owner, chances are you want your business to show up when people search for relevant terms on Google. After all, showing up on the first page of Google search results can mean more visibility, more clicks, and ultimately more customers.
One way to help make sure your business shows up in relevant Google searches is to add your business to Google My Business (GMB). GMB is a free platform that allows businesses to manage their online presence on Google, including on Google Maps and in local search results.
Adding your business to GMB and keeping your listing updated can not only help potential customers find you, but can also improve your SEO (search engine optimization). That’s because Google considers GMB listings when it decides which businesses to show in search results, and GMB listings that are complete and accurate are more likely to be shown than those that are incomplete or inaccurate.
Here’s a step-by-step guide on how to add your business to GMB:
Visit https://www.google.com/business/ and sign in with your Google account. If you don’t have a Google account, you’ll need to create one.
Enter your business name and address. If your business has multiple locations, you can add each one by repeating this step.
Select the primary category for your business. This is the category that best describes what your business does. For example, if you’re a restaurant, you might select “Restaurant” or “Mexican Restaurant.” If you can’t find an appropriate primary category, try selecting a secondary category.
Enter a phone number or website URL for your business. This isn’t required, but it’s helpful for potential customers who want to get in touch with you or learn more about your business.
Click “Finish.” Once you finish adding all the necessary information aboutyour listing, click “Finish.” Your listing will then be added to GMB and will appear in relevant search results within a few days.
Google My Business and Local Search
If you want your business to be found by customers using Google, you need to be listed in Google My Business. This listing is free, and it allows customers to find your business when they do a search on Google. When you list your business, you’ll also be added to Local Search, which is a directory of businesses that are relevant to a specific location. If you’re not already listed in Local Search, here’s how you can add your business:
1. Go to https://www.google.com/business/.
2. Click Start Now.
3. Enter your business name, then click Next. Note: If you see a message that says “It looks like someone else has claimed this business,” click the link in the message, then follow the steps to verify your ownership.
4. Enter your business address, then click Next. Note: If you don’t have a physical location for your business (for example, if you’re a service area business or mobile business), click the box that says “I deliver goods and services to my customers.”
5. Choose how customers reach you, then click Next.
6-Enter your primary phone number and website URL (optional), then click Finish & Claim now!. Note: You can also choose to add additional phone numbers, photos, and other information about your business before you finish claiming it.
Google My Business and Google Maps
Google My Business (GMB) is a free and easy-to-use tool for businesses, brands, artists, and organizations to manage their online presence across Google, including Search and Maps. By verifying and editing your business information, you can both help customers find you and tell them the story of your business.
To get started, sign up for a free Google account if you don’t have one already. Then, create or claim your business listing. Once your listing is live, take some time to update your profile with as much information as possible, including images, hours of operation, product offerings, and links to your website and social media profiles.
Your GMB listing is the foundation of your business’s presence on Google. But there are additional steps you can take to make sure potential customers can find you easily and learn more about what you have to offer. For example, you can use GMB Insights to track how customers are interacting with your listing, add posts about upcoming events or promotions, and respond to reviews. You can also use Google Ads to create targeted campaigns that appear in search results and on Maps when people are looking for businesses like yours.
If you manage a local business with a physical location that customers visit, it’s important to claim and verify your location in Google Maps. By doing so, you’ll unlock a number of features that can help enhance your GMB profile and give customers the ability to find you more easily — both online and in the real world. For example, once your location is verified in Maps, you’ll be able to access data about how customers interact with your listing (such as how many people search for your business on Maps versus how many people visit it), as well as add photos of your products or services directly in Maps. You can also use “Local Guides” — a program within Maps — to share reviews of businesses in your area and earn rewards like early access to new Maps features.
Whether you’re just getting started with GMB or are looking for ways to take your profile to the next level, we hope this guide provides helpful tips on how best to use our tools.
Google My Business and Reviews
Google My Business (GMB) is a free tool that allows businesses to manage their online information on Google. This includes your business name, address, phone number, hours, category, and description. Adding your business to GMB is a great way to improve your visibility in local search results.
In addition to GMB, Google also offers Reviews, which allows customers to leave feedback about their experiences with your business. Google Reviews can be a valuable source of honest feedback and can help improve your reputation.
To get started, visit the Google My Business website and sign in with your Google account. If you don’t have a Google account, you can create one for free. Once you’re signed in, click “Add your business to Google” and follow the prompts to enter your business information.
If you already have a GMB listing but need to claim it, find your business in the search results and click “Claim this business.” You’ll be asked to verify your ownership with a phone call or postcard from Google. Once you’ve verified your listing, you can start managing your information on GMB.
To encourage customers to leave reviews, add a link to your GMB listing on your website and promote it on social media or in email marketing campaigns. You can also ask customers directly for reviews when they visit your store or office.
Google My Business and Social Media
Most businesses today are aware of the importance of being visible on Google. After all, listed as the top result on a relevant Google search can mean increased traffic to your website and ultimately, more customers.
But how do you make sure your business is appearing on Google? The answer lies in creating and optimizing a Google My Business listing.
What Is Google My Business?
Google My Business (GMB) is a free platform that allows businesses to manage their online presence across Google Search and Maps. Creating a GMB listing makes it easier for customers to find your business when they search for relevant terms on Google.
Importance of Social Media for Businesses
Social media platforms like Facebook, Twitter, and LinkedIn also play an important role in how visible your business is online. In addition to making it easier for customers to find you, maintaining an active social media presence can help improve your search engine ranking and build brand awareness.
How to Add Your Business to Google My Business
Creating a GMB listing is relatively simple and only takes a few minutes. You’ll need to provide some basic information about your business, including your name, address, phone number, website, and category. You’ll also be asked to verify your listing by phone or postcard. Once your listing is created, be sure to keep it up-to-date with accurate information and regular posts.
Adding your business to GMB is just one step in improving your online visibility. For more tips on how to get found online, contact our team of digital marketing experts today!
Google My Business and Your Website
If you want your business to show up in Google Maps and get found by customers searching on Google, you need to create a listing through Google My Business. This is a quick and easy process that will make your business more visible online.
In addition to your Google My Business listing, you should also make sure that your website is optimized for search engines. This means including relevant keywords in your content, titles, and tags. You can also use Google AdWords to create targeted campaigns that will reach potential customers who are searching for businesses like yours.